Message from Chairman

In this day and age all organisations have to ensure that the public
and target audience know about them, what they do and where the are
headed. Marketing is no longer about sales and profits it has gone
beyond that to include even Public Relations. We are seeing the Kenyan
government employ Marketing principles. NGOs and not for profit
organisations such as Churches, are setting up marketing departments!.
MSA is equipping its members to this reality and is doing so in a fun
and exciting way!